About Us

R.M. Johnson and Sons Jewelers is a family owned and operated business with deep ties within our community. We offer our customers an engaging experience that differs from big-box franchise jewelers. One-on-one attention, custom jewelry design and a warm, welcoming atmosphere add an extra bit of polish to an already sparkling setting.



Our business began as a wholesale jewelry repair business in 1978 as R.M. Johnson Jewelry Company by my husband, the late Robert M. "Bob" Johnson, II. The company was renamed R.M. Johnson & Sons in 1992 when we opened our first retail store at 5 South College Avenue in Salem. At that time, Jewelers Bob and Tina did repair work for 7 retail jewelry businesses as well as repairs for our own walk-in customers. We moved our business across the street to its present location in 1998 and the focus was redirected towards providing prompt repair service and custom jewelry design services to our customer base. We wanted to put our own customers' needs first, so we slowly began scaling back the wholesale side of our business.

When Bob passed away suddenly in 2005, I assumed responsibility for running the family business. Our son, Zack, joined the business in 2012 and is busy developing bench skills and designing one-of-a-kind jewelry pieces just like his father before him.

In the summer of 2014, we completely remodeled the jewelry store in order to create a better experience for our growing clientele. The centerpiece and the "heart" of the store is a jeweler's loft on a beautiful curved mezzanine where our customers can still see their repair and design work being performed. Other amenities include a dedicated point-of-sale and repair counter, a design and consultation area and easily accessible displays. The infusion of much more natural light and a self-service coffee bar make this an even more welcoming and happy place to do business.

Son Mack Johnson joined our team in 2015. His art background has him quite busy handling all of our engraving orders. Most often he can be found working with our clients in the showroom.

The family and staff at R.M. Johnson & Sons Jewelers wishes to thank you, our loyal customers, for your support through the good times and the difficult times. Our newly-designed store is for you and a tribute to Bob Johnson, the man who began it all and whose legacy lives on. If you haven't yet met us, we invite you to join us as our company evolves into a more modern, engaging, second-generation jewelry store.

RM Storefront

List of Awards for R.M. Johnson & Sons and Bob Johnson

1996: Roanoke Regional Chamber of Commerce’s “Small Business Person of the Year” award.

1998: Virginia Jeweler’s Association – Design Competition – First Place
1998: Virginia Jeweler’s Association – Design Competition – People’s Choice award

2000: Virginia Jeweler’s Association – Design Competition – First Place
2000: Virginia Jeweler’s Association – Design Competition – Third Place

2001: Virginia Jeweler’s Association – Design Competition – First Place
2001: Virginia Jeweler’s Association – Design Competition – Second Place

2002 – 2019: Better Business Bureau’s A+ Rating

2003: Virginia Jeweler’s Association – Design Competition – Second Place (category 1)
2003: Virginia Jeweler’s Association – Design Competition – Second Place (category 2)

2003 – 2019: City Magazine (Roanoke, Virginia) ”Best of the City” Award for Best Jewelry Store

2006: Better Business Bureau’s Torch Award Nominee

2009 – 2016: First Place “Best of Salem” Award Winner for “Best Place to Shop For Jewelry” category

2017: Salem-Roanoke County Chamber of Commerce "Business of the Year"

2019: Jane was named a "Woman of Achievement" by the Girl Scouts of Virigina Skyline

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